Feminist Job Description
||Manager of Direct Response
||Center for Reproductive Rights
Center Background: The Center for Reproductive Rights, a global human rights organization with expertise in constitutional and international law, seeks a dynamic, entrepreneurial and results-driven Manager of Direct Response to be based in its New York City headquarters. The Manager will report to the Director of Individual Giving and join a development team of 10 individuals as a crucial part of an innovative and cutting-edge organization committed to promoting the equality, reproductive health, and self-determination of women throughout the world. The Center has launched an aggressive and exciting strategic plan to expand its impact worldwide over the next five years, and is looking for an ambitious fundraising professional to take a leading role in the growth and success of the organization?s development efforts.
The Manager of Direct Response will have the benefit of the Center?s many strengths:
-A compelling global human rights mission.
-Cutting-edge legal and policy work with a reputation for excellence.
-An unsurpassed legal team with a track record of boldness, innovation, and success.
-Established relationships with and the respect of journalists, judges, policy-makers, reproductive health providers, bar leaders, academics, and social justice partners.
-A vibrant communications program with established press relationships and a growing social media following.
-A dynamic and highly accomplished development team that has consistently met aggressive growth goals and significantly advanced the Center?s engagement with its donors.
-An impressive and engaged Board and strong leadership team.
-A supportive and collaborative team environment with a strong sense of camaraderie.
The new Manager will be joining the Center at an exciting time for the institution and at a critical time for the nation, in which the Center is well-poised to defend against the current challenges in the U.S. and go on the offense to change the discourse and policy landscape to protect women?s dignity, equality, health, and autonomy.
ORGANIZATION, LEADERSHIP, AND GOVERNANCE Founded in 1992, the Center for Reproductive Rights is a non-profit organization that promotes women?s equality worldwide by securing reproductive rights in constitutional and international human rights law. Its mission is straightforward and ambitious: to advance reproductive health and rights as a fundamental right that all governments are legally obligated to protect, respect and fulfill. The Center is unmatched as a reproductive rights organization in its expertise on U.S. constitutional law, comparative law, and international human rights law.
The Center works across the globe on issues including access to life-saving obstetrics care, contraception, abortion services, and comprehensive sexuality information, as well as the prevention of forced sterilization and FGM. It has brought groundbreaking cases before national courts, U.N. committees, and regional human rights bodies, and has built the legal capacity of women's rights advocates in over 50 countries. The Center?s groundbreaking litigation and advocacy has transformed how reproductive rights are understood by courts, governments, and human rights bodies, and its undivided focus on reproductive rights has given it unparalleled expertise in the use of constitutional, international and comparative human rights law to hold governments accountable for failing to ensure women?s access to critical reproductive healthcare services.
-Manage the strategic oversight of the Direct Response program, in close partnership with the direct response consultant, to ensure a highly effective, data-driven and fully-integrated program for gifts under $5,000.
-Develop campaigns to drive growth of the donor file, engage supporters, and build financial support among low- and middle-dollar donors.
-Craft effective segmentation strategies and employ sophisticated data management skills to ensure maximum personalization of direct mail and telemarketing efforts.
-Collaborate closely with the Manager of Online Advocacy and Engagement on online solicitations and strategies to convert online activists into donors.
-Maximize the Development team?s research, analytic, and moves management resources to identify and cultivate individuals with the potential to become major donors ($5,000+).
-Lead the editing of all offline direct response copy (direct mail appeals, telemarketing scripts, etc.) to ensure compelling content, consistent voice, tone, and visual identity, and adherence to the Center's visual and messaging branding.
-In close partnership with the direct response consultant and the Manager of Online Advocacy and Engagement, oversee online renewal and end-of-year fundraising campaigns.
-Create a robust reporting platform for direct response that provides an effective measure of the program's success using analytics and evaluation of key performance indicators, and that informs the Center?s future strategy for all Direct Response channels.
-Manage the budget for the Direct Response program, in close collaboration with the direct response consultant, and formulate proposals for effective spending, long-term budget planning and strategy.
Qualifications: The ideal candidate would have the following professional and personal characteristics:
-5-7 years? experience working in development, including: developing content for direct response fundraising appeals; online and direct mail acquisition strategies; involvement in designing and reporting fundraising analytics for direct response.
-A clear grasp of donor engagement strategies and an understanding of how to create a strong platform for upgrading direct response donors to mid-level and major gifts level giving.
-Demonstrated experience in strategic donor communications and an ability to provide strong leadership on both the creative front and in developing data-driven strategies and reporting.
-Expertise with Raiser?s Edge and with Convio or other CRMs highly desirable;
-Strong writing, editing and proofreading skills and demonstrated understanding of effective segmented donor communications.
-Demonstrated ability to meet tight deadlines, work under pressure, handle simultaneous assignments and work within a team setting.
-Commitment to the Center's mission, purpose, and values. Experience need not be in reproductive rights specifically;
-A bachelor?s degree is required.
Compensation: Commensurate with experience.
How to Apply: Send cover letter, with salary requirements, and resume
Email (preferred): firstname.lastname@example.org
Note: Applicants must indicate ?Manager of Direct Response -[LAST NAME] and Code 165" as the subject of e-mailed applications. A cover letter and resume should be sent as attachments. Position will be filled on a rolling basis.
The Center for Reproductive Rights is an equal opportunity employer, committed to inclusive hiring and dedicated to diversity in our work and staff. We strongly encourage candidates from all groups and communities to apply.
||Apr 30 2013 12:00AM
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